“I am a 16-year marketing veteran. I’ve worked with Grey, JWT, O&M, Y&R, DDB and more. But Katrina is the single best media planner I have ever worked with. She does everything … she’s my right hand. She’s strategic, earns great added value, fields media solicitations for me (invaluable by itself!), and delivers massive media savings. You can not go wrong with Katrina. She is unparalleled in the space.”
-Joe Hage, Director of Marketing Communications,Cardiac Science
“Katrina is one of those VERY rare individuals who negotiates killer rates yet she can maintain the respect and friendship of her reps. Her strategic planning skills and her analytical skills are unparalleled. She is even more driven to deliver and improve ROI than the clients she serves. AND… she is damn nice to work with.”
- Mike Rosen, Managing Principal,PRR
“Katrina is, without a doubt, one of the best people I get to work with! My company has worked with Katrina for the last 3 years as a contract media director. Her work is always impeccable and I completely trust her media recommendations to be the most effective vehicles that will put my client’s money to the best use. And on top of all this, she’s just a super nice person! I would be happy to bring Katrina onto any team I manage.”
- Patty Foley, Senior Account Director,The Bellwether Group
“I’ve worked with Katrina for 2+ years now and she is my go-to media planner. She has a thorough understanding of the industry and I can count on her from the beginning of a project all the way through to the end. I rely on Katrina to develop strong media plans–both strategically and financially–and she always meets my expectations with the right solutions for my clients’ campaign objectives and budgets. In addition, I know Katrina will successfully maintain the plan during the campaign and through her tracking, provide the best options for optimizing. She is a fierce negotiator, with a no-nonsense attitude, but at the same time is personable and fun to work with. All of my clients love working with her. I wholeheartedly recommend her to anyone looking for a media consultant.”
- Julie Greenberg, former Senior Account Manager,Radarworks
“Katrina gets media. She’s involved at a strategic level (looking at what and why) she provides rationale that makes sense (easy to interpret and communicate with clients) and she’s there to negotiate and make sure your client gets the best value out of whatever media she’s recommending.”
- Renee Porter, Account Supervisor,Golden Lasso